PeachWeb is a platform for building immersive 3D websites without code. As the founding designer, I helped shape the product from the early stages, designing core editing workflows, interaction models, and systems that allow users to create complex 3D experiences through a visual interface.

Product Design · Editor UX · Interaction Design · UX Architecture · Design Systems · Product Development

The Challenge

Designing for spatial interfaces: Designing a web builder for 3D environments introduces challenges that traditional website editors don’t face, including spatial navigation, object manipulation, and camera interaction. Balancing power and simplicity: The goal was to make a powerful 3D system accessible to users without technical backgrounds. Creating intuitive editing workflows: Much of the work focused on designing interactions that feel natural despite the complexity of 3D environments.